Case Studies

JTM Plumbing


The Task


JTM Plumbing contacted Curo after becoming disillusioned with their previous PPC agency. They were looking for an agency who could react to the sometimes volatile nature of their business and be present when it was vital as well as deliver outstanding performance. PPC was a big chunk of their business so they need a PPC partner they could trust to get the account under control very quickly and to grow profitability as fast as possible.

The Solution


Upon taking over control of the account we immediately could tell that multiple agencies had worked on the account in the past due to the mess of a structure that was in the account. The majority of the spend and sales were coming through the shopping campaigns so this was our first priority to re-structure and re-build these campaigns into a logical structure that allowed us to report to the client in more detail to know what category/products were cost effective etc. This month on month increased the conversions and revenue generated which then allowed us to move onto other campaigns including search and remarketing.

The Client


“Curo are a different breed of PPC agency! They want to sit down with you and understand your business, they want you to work with them to provide insight so they can continually be growing the account from every possible angle, nothing is ever too much and it doesn't take weeks to get a meeting put on the books. If you are truly serious about growing your PPC then speak to Curo.”

 
56%

Increase in conversions

23%

Decrease in Cost Per Acquisition

48%

Increase in revenue

1452%

Return on ad spend

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